
Every site in your network should capture local demand
Multi-location groups lose jobs when each workshop stays unclaimed or invisible online. Drivers search by postcode, not head office.
Join as a franchise partner for co-branded discovery, bookings, and support across every bay.
Transparent fees in GBP, exclusive of VAT. Entry set-up £6,000 published. Multi and Enterprise from a tailored quote. See how fees work

More than a directory listing
Partnership that actively grows your business and puts you ahead of the competition.
Territory protection on qualifying areas
Only one franchise partner per qualifying postcode area. The next garage in your patch could claim it first. Confirm your area with an advisor.
Growing platform
AutoModu connects thousands of UK drivers with trusted garages. Join the network and tap into a ready audience.
Instant customer reach
Your garage goes live across AutoModu search, booking, and marketplace immediately on approval.
Review-driven trust
Our verified review system drives bookings. Franchise garages are highlighted with a Franchise Partner badge.
From application to live partner
What happens after you apply, when invoices arrive, and how yearly renewals work.
Apply online
Complete the 4-step wizard. Choose your tier and submit your garage details.
Team review
Our team reviews within 5 business days. We may contact you for clarification.
Approved
You receive your franchise agreement and first invoices within 24 hours of approval.
Sign contract
E-sign in the franchise portal or upload a signed PDF copy.
Set-up fee due
One-time set-up fee invoice. Payment activates your onboarding.
Branding kit
Download logo pack, print-ready banner artwork, and co-branded templates.
Go live
Franchise Partner badge and priority placement activate. You're live on the network.
Annual maintenance
Annual fee due within 30 days of go-live. Keeps your partner status and badge active.
Yearly renewal
Renewal invoice issued 30 days before your agreement ends. Same tier fee each year.
- 1
Apply online
Day 1Complete the 4-step wizard. Choose your tier and submit your garage details.
- 2
Team review
Days 1 to 5Our team reviews within 5 business days. We may contact you for clarification.
- 3
Approved
Day 5You receive your franchise agreement and first invoices within 24 hours of approval.
- 4
Sign contract
Day 5 to 7E-sign in the franchise portal or upload a signed PDF copy.
- 5
Set-up fee due
Within 7 daysOne-time set-up fee invoice. Payment activates your onboarding.
- 6
Branding kit
Day 7 to 10Download logo pack, print-ready banner artwork, and co-branded templates.
- 7
Go live
~Day 10Franchise Partner badge and priority placement activate. You're live on the network.
- 8
Annual maintenance
Month 1Annual fee due within 30 days of go-live. Keeps your partner status and badge active.
- 9
Yearly renewal
~Month 11Renewal invoice issued 30 days before your agreement ends. Same tier fee each year.
Why franchise wins: UK garage context
Data-driven framing for independent garage owners: what is changing in the market, and how partnership compares to a free listing.
Independent workshops still dominate UK automotive repair, but customer discovery has shifted online. Garages attached to a trusted platform with co-branding, reviews, and booking tools are better placed to capture MOT and service demand than a standalone listing alone.
Scale of MOT demand
DVSA publishes annual MOT test volumes in the UK, typically around 40 million tests per year. Even a small share of local online discovery converts into meaningful workshop throughput.
Platform-attached growth
Industry commentary points to independent single-site garages facing margin pressure while networked and digitally visible operators invest in booking, reviews, and brand consistency (IMI workforce outlook).
Illustrative trendOnline booking adoption
Drivers increasingly expect to compare garages, read reviews, and book online, behaviour that favours partners with priority placement and a verified Franchise Partner badge.
Illustrative trendTrust and conversion
Verified star ratings and a recognised partner badge reduce friction for first-time customers choosing an unfamiliar garage, especially for MOT and diagnostic work.
Illustrative trend
Revenue mix
Illustrative split: repeat customers vs new platform leads vs walk-ins
- Repeat customers52%
- New platform leads33%
- Walk-ins & referrals15%
Illustrative model. Percentages are not guaranteed for individual garages.
Feature value score
Illustrative 0 to 10 score per category: directory listing vs franchise partner
Booking trajectory
Illustrative scenario: franchise partner vs directory-only from go-live
Pros: why partners join
Licensed AutoModu™ trademark
Trade under a recognised national brand with legal co-brand rights, not just a free directory row.
Territory protection (Enterprise)
Qualifying tiers include exclusive zone protection so your local market is not oversaturated with franchise partners.
Priority search placement
Rank above standard listings in your area, paired with the Franchise Partner badge on profile and search.
Partner support & account management
Monthly calls, dedicated account managers, or executive reviews depending on tier, included in annual maintenance.
Co-branded marketing kit
Logo pack, print-ready banner artwork, and seasonal templates you can deploy locally without starting from scratch.
Illustrative based on industry trends and platform modelling. Not a guarantee of individual garage results.
Directory listing vs Franchise partnership
See exactly what you get as a franchise partner that a standard listing never includes.
| FeatureWhat each plan includes | DirectoryFree listing | Recommended Franchise PartnerFull brand rights included |
|---|---|---|
| Platform presence | ||
| Listed on AutoModu™Appear in search results for UK drivers | ||
| Customer reviews & ratingsCollect verified post-job reviews | ||
| Online booking systemAccept bookings 24 / 7 | ||
| Priority search placementRanked above standard listings in your area | ||
| Franchise Partner badgeVerified badge shown on profile and search | ||
| Brand & legal rights | ||
| Licensed AutoModu™ trademarkLegal right to trade under the AutoModu™ name | ||
| Co-brand logo pack (digital)Full-colour, reversed & mono variants | ||
| Print-ready banner artworkFormatted for A0, roller banners, and outdoor signage | ||
| Multi-location branding kitSeparate asset sets per garage location | Multi & Enterprise | |
| "Powered by AutoModu™" badge rightsUse on website, van livery, workwear | ||
| Marketing & growth | ||
| Co-branded marketing templatesSocial, email, and print ready to customise | ||
| Seasonal campaign assetsReady-to-post content for key automotive seasons | ||
| Territory protectionExclusive zone: no competing franchise in your area | Enterprise | |
| Referral network accessCross-refer jobs between AutoModu™ partners | ||
| Contract & compliance | ||
| Digital franchise contract with e-signLegally binding, signed online within 24 hrs | ||
| Annual contract renewal includedNo renegotiation: same fee, same terms | ||
| Compliance review each yearEnsure brand & platform standards are met | ||
| Support & account management | ||
| Partner support (annual)Included in maintenance, no extra charge | ||
| Monthly partner callReview performance, targets, and campaigns | Multi & Enterprise | |
| Dedicated account managerNamed point of contact, direct line | Enterprise | |
| Executive quarterly reviewStrategic session with senior AutoModu™ team | Enterprise | |
| Start free as a directory listing, upgrade any time. | List free | Apply for Entry |
What you get, in detail
Every feature explained. Open any category to see exactly what you receive, which tiers include it, and a real-world example.
How franchise fees work
One set-up payment when you join. Annual maintenance each year to keep your Franchise Partner status active.
Set-up fee (one-time)
Paid once when your application is approved. Entry is £6,000 (exact). Multi and Enterprise are from £9,000 / £12,000 with a tailored quote.
- Franchise Partner onboarding and franchise reference assignment
- Franchise agreement generated with portal e-sign workflow
- Licensed AutoModu trademark and co-branded logo pack
- Print-ready physical garage banner artwork (you print locally)
- Initial platform listing and franchise dashboard access
Annual maintenance (every 12 months)
Keeps your Franchise Partner status active. Entry is £1,000/yr (exact). Multi and Enterprise from £1,800 / £2,500 per year, confirmed with your advisor.
- 12-month franchise agreement term and renewal processing
- Ongoing Franchise Partner badge and marketplace prominence
- Franchise dashboard, bookings, and platform access for the term
- Branding kit access and template updates via dashboard
- Compliance and performance reviews per Code of Conduct
- Annual maintenance or renewal invoice at your tier rate
Payment terms
- Set-up fee invoice: due within 7 days of approval (or start Stripe monthly for Entry)
- Entry monthly option: 3 × £2,000, 6 × £1,000, or 12 × £500 via Stripe card in the franchise portal after approval
- Founding partners on 3 × £2,000: about £1,900 budget physical branding allowance included (Soft Innovation funded)
- Annual maintenance invoice: due within 30 days of approval (first year)
- Renewal invoice: issued about 30 days before agreement expiry
- Payment: Bank transfer (details on each invoice). Stripe card in franchise portal: Entry monthly plans (3 × £2,000, 6 × £1,000, or 12 × £500) after approval
- Late monthly set-up: more than 14 days overdue can suspend partner status.
- All fees are exclusive of VAT. Soft Innovation Ltd is not currently VAT registered.
Not included
- Printing or installing physical signage at your workshop
- Garage SaaS subscription plans (separate from franchise fees)
- VAT until Soft Innovation Ltd becomes VAT registered
See indicative physical rollout costs or open the partner rollout calculator (sign-in required).
Limited cohort · first 50
Founding partner offer: first 50 partners
Year 1 annual maintenance waived. Set-up paid 50% at approval and 50% at go-live (or choose Entry Stripe monthly). Choose 3 × £2,000 set-up and Soft Innovation includes about £1,900 toward budget physical branding (signage paid via our allowance process; mid/premium upgrades still supplier-quoted).
Real partners. Real booking numbers.
Independent owners trust peer results more than feature lists. These figures are from live Franchise Partners where available.
Real partner booking stories publish here as founding partners consent to share numbers. Until then, use the illustrative Entry ROI example below and talk to an advisor for Multi or Enterprise.
Booking figures are taken from completed AutoModu bookings in the 30 days after franchise activation, compared with the prior 30 days where history exists. Partners appear only with consent.
Why the investment makes sense
Franchise partnership goes beyond a free listing with trademark rights, priority placement, and ongoing support.
Set-up fee (Entry)
£6,000
One-time
Annual maintenance (Entry)
£1,000
Per year
Illustrative extra revenue
£11,520
8 jobs × £120 × 12 months
Example: extra bookings from franchise visibility
A single-location garage adds 8 extra jobs per month at an average job value of £120 after joining as an Entry franchise partner.
A free directory listing lists your garage but does not include trademark rights, co-branded marketing, priority placement, or dedicated partner support.
Illustrative example only. Your results depend on location, services, and how you use the platform.
You stay in control of your garage
Loss of control is the usual objection. Here is the trade-off, stated clearly.
You keep
- Your pricing (within the published platform floor)
- Who you hire and how you staff the bay
- Which services you offer
- Your opening hours and workshop schedule
Platform standards
- Licensed AutoModu branding and Franchise Partner badge
- Code of Conduct and response-time standards
- Territory allocation on qualifying tiers and areas
Choose your tier
Entry publishes exact fees. Multi and Enterprise show from-prices and start with a non-binding advisor quote. All amounts GBP, exclusive of VAT. Advisor SLA: response within 1 business day.
Founding partner offerPartner proofWhat you keep control of
Not ready for franchise? List your garage free on the directory.
Entry
Single location. Perfect for established garages ready to join the network.
At set-up you get
- Franchise onboarding and franchise reference
- Digital franchise agreement with e-sign
- Licensed trademark and co-branded logo pack
- Print-ready physical garage banner artwork
- Platform listing, booking tools, and dashboard
Every year with annual maintenance
- Franchise Partner badge on search results
- Customer review and reputation tools
- Monthly partner support call
- Branding kit access and template updates
- Contract renewal processing each year
Multi-Location
For growing businesses with 2 to 5 locations.
Get a tailored quote. Non-binding conversation first.
At set-up you get
- Everything in Entry set-up
- Up to 5 linked garage locations
- Physical banner artwork for each location
- Co-branded email and social media templates
- Full downloadable branding kit
Every year with annual maintenance
- Everything in Entry annual maintenance
- Priority placement in local search
- Dedicated account manager
- Per-location branding kit updates
- Multi-site compliance reviews
Enterprise
For large networks and fleet operators with 5+ locations.
Get a tailored quote. Non-binding conversation first.
At set-up you get
- Everything in Multi set-up
- Unlimited linked locations
- Full branding kit per site (logo, signage, digital)
- Custom SLA agreement
- API data integration setup
Every year with annual maintenance
- Everything in Multi annual maintenance
- Quarterly executive business review
- Territory protection on qualifying areas
- Dedicated executive support channel
- Enterprise SLA monitoring
Partners near you
As founding partners go live we surface who already joined in your region. Territory areas are allocated by the franchise team on qualifying tiers.
Partner locations will appear here as consented partners activate. Ask an advisor about availability in your postcode area.
Refer a garage. Earn a year of maintenance credit.
Active Franchise Partners who refer a garage that signs Entry or above receive a credit equal to one year of their own annual maintenance fee (applied to the next renewal invoice). Ask admin@automodu.com to register a referral.
Code of Conduct
- Maintain a minimum 4-star customer rating (quarterly review below threshold).
- Respond to all customer enquiries within 4 business hours during operating hours.
- Display the "Powered by AutoModu" badge on all digital and physical branded materials.
- Comply with all applicable data protection legislation including UK GDPR.
- Adhere to the published pricing floor for all services listed on the platform.
- Engage only in lawful business practices and maintain all required trade licences.
What your branded garage looks like
Every franchise partner receives a co-branded logo pack, digital asset set, and print-ready banner artwork for their workshop. Here's how it looks in practice.
Open rollout cost calculatorView indicative rollout ranges

Workshop, mobile mechanic, recovery, and branded workwear: AutoModu branding works across every garage type.

AutoModu-branded signboard: print-ready artwork included in every franchise branding kit.

Co-branded workshop bay and reception area, one banner set per linked garage location.
Images are AI-generated renders for illustration. Actual branding assets are supplied digitally; signage is printed locally by the franchise partner.
Frequently asked questions
Ready to become a franchise partner?
Apply for Entry with published fees, talk to an advisor for Multi or Enterprise, or list free first.
AutoModu™ is a registered trade mark of Soft Innovation Ltd. All rights reserved. Use of the AutoModu™ brand, logo, and trading name by franchise partners is licensed and governed by the Franchise Agreement. Unauthorised use is strictly prohibited.
